about the client

  • Erika Jayne is is a groundbreaking music and dance performer who has seven Billboard # 1 hits. Her music has been featured in such films as The Watch starring Ben Stiller and Jonah Hill, The Neighbor, Deal and the hit reality show Toddlers and Tiaras. She is currently beginning with world spanning tour to connect with her global audience.
  • Visit website: www.erikajayne.com

what we did

We worked with artists and management to start building an online infrastructure that would allow direct distribution of her music and a meeting place for her audience. We developed membership, e-commerce, video streaming that could be integrated easily into her ongoing work and performances. Semkhor Production created the necessary infrastructure to allow the client to take advantage of the potential of the internet.


  • Online Store
  • Development of marketing partnerships
  • Streaming from site and YouTube
  • Online registration
  • Membership based content and e-commerce


  • Site went live in coordination with her new single Painkillr and presented new Video to
  • Her audience on release day
  • Initial development of audience community through membership functionality
  • Presentation of full tour list with integrated promotional material
  • E-commerce established in preparation for ongoing product development and direct
  • Consumer sales
  • Developed infrastructure to provide fans with exclusive content
  • Allowed deep integration with Vevo and YouTube